PRIVACY POLICY OF BESTMATTRESS.STORE

For BestMattress.Store ("we" or "us", "website"), one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that we may collect and record and how we use it.

This Privacy Policy applies only to our online activities and is valid for any visitor ("you") to our website with regards to the information that they shared and/or collect at BestMattress.Store.

By using our website, you hereby consent to our Privacy Policy and agree to its terms.

The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information. If you contact us directly, we may receive additional information about you such as your name, email address, the contents of the message you may send us, and any other information you may choose to provide.

We may collect other information that cannot be readily used to identify you, such as (for example) the domain name and IP address of your computer. We may use this information, individually or in the aggregate, for technical administration of BestMattress.Store; research and development; and to help us focus our marketing efforts more precisely.

We use the information we collect in various ways, including to:

• Provide, operate, and maintain our website;
• Improve, personalize, and expand our website;
• Understand and analyze how you use our website;
• Develop new products, services, features, and functionality;
• Communicate with you, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes;
• Respond to your questions.

Note that we will:

• Not sell or rent information to a third party without your permission;
• Not use or disclose the information except:
• as required by law, for example, in response to a subpoena or search warrant;
• as necessary to protect the rights, safety, or property of BestMattress.Store, its users, or others; this may include (for example) exchanging information with other organizations for fraud protection and/or risk reduction.

Like any other website, BestMattress.Store uses 'cookies' and pixel tags. These cookies are used to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. We use pixel tags to learn how you use our services. The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information.

BestMattress.Store contains links to other Internet websites and has no control or authority over the information submitted/collected by these third-party website(s). Please refer to the respective Privacy Policy of the individual third-party website(s).

We may store your data on servers provided by third party hosting vendors with whom we have contracted.

California residents have certain rights with respect to the personal information collected by businesses. If you are a California resident, you may exercise the following rights regarding your personal information, subject to certain exceptions and limitations:

• For certain categories of personal information, the right to request a list of what personal information (if any) BestMattress.Store disclosed to third parties for their own direct marketing purposes in the preceding calendar year and the names and addresses of those third parties.
• The right to know the categories and specific pieces of personal information BestMattress.Store collects, uses and discloses about you, the categories of sources from which we collected your personal information, our purposes for collecting your personal information, the categories of your personal information that we have disclosed for a business purpose, and the categories of third parties with which we have shared personal information. Please be advised that BestMattress.Store does not share or disclose your personal information to third parties.
• The right to request that we delete the personal information BestMattress.Store has collected from you or maintain about you.
• The right to opt out of our sale(s) of your personal information. Please be advised that BestMattress.Store does not currently sell personal information. This opt-out, however, would apply to the extent we began to engage in sales of personal information governed by the CCPA.
• The right not to receive discriminatory treatment for the exercise of the privacy rights conferred by the CCPA.

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity.

BestMattress.Store does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.

We reserve the right to change this privacy policy as we deem necessary or appropriate. All changes will be posted at this site. Except as otherwise required by law, modifications to this Privacy Policy will not affect the privacy of data collected by us prior to the effective date of the policy change.